favor the bold.

The new HL brand is centered around the concept of being brave + bold. Hannah strives to work with brands that aren’t afraid of being unique and that was our goal with the brand. Create something that is bold and colorful, yet still very clean/modern and professional.

We wanted to highlight the art of typography through a modern, unique typography and paired it with a bold, minimal type to keep the brand relatable to her clients. Through the use of bold + brave colors, shapes and type layouts, we have created the feeling of a high end photography studio that isn’t afraid of taking a risk. We want the audience to trust Hannah’s creative direction and be able to be brave with her work together. By highlight this bold brand for HL - we are giving your clients the space to be free and let their brands shine.