Using muted, peaceful colors and a minimalist typography selection we developed a relaxing vibe to their brand. Our hand-drawn alfalfa stole the show, paired with a hand-written script font to make the brand feel more relatable. Looking closely at the alfalfa, you will see the meaning behind it. Alfalfa, being the grass that goats consume - furthering the connection with the audience of the local herds' milk being used. All the way to the 5 leaves on the stem, one for each of the family members involved in this loving family business.